The year 2022 was significant for the coworking business. The market was flooded with new spaces, workspace occupancy increased, and “workplace flexibility” was established as the industry’s promise. With all this great consistency, it’s expected that 2023 will be as significant for the coworking industry.
It’s essential for companies to keep up with the latest trends to maximize their chance of having great work flexibility in the new year. So here are the top coworking trends to watch in 2023.
Innovative service features
Innovative coworking service features are developing alongside the expanding industry. More offerings are available on the market, with more sophisticated features and functions. Most coworking spaces had individual desk stations, a few meeting rooms, and an event space for industry events.
But coworking spaces now provide a lot more than that. The purpose of coworking spaces in 2023 is to act as a community hub – where individuals can do all they need with everything provided for them.
These innovative services include the following:
- Fitness centers
- Massage treatment spaces
- Cafes and Restaurants
Coworking spaces are becoming more extensive, with increasingly innovative and diversified service offers to improve the client’s experience.
Creating a safe community space
Coworking facilities are no longer in direct competition with traditional offices. They are providing other alternatives where employees can work conveniently outside the comfort of their homes.
Due to this change, coworking spaces deliver client perks beyond what one would find in a typical office. They must promote a sense of community that fosters growth, convenience, and productivity.
More coworking spaces are positioning themselves as places where individuals can socialize, build communities, and take care of their bodies and minds with amenities promoting mental health initiatives. Given the significance of community to coworking, it is probable that this trend will persist in 2023.
Client experience is the top priority
The value of giving clients a remarkable membership experience has been the trend recently, but it is now more relevant than ever. Coworking companies are considering additional ways to do more than the bare minimum to give clients the premier coworking experience. As the market gets congested and the industry evolves, this importance increases.
New coworking spaces now need to go the extra mile. They must evaluate how to improve the client experience with fresh and innovative amenities and incorporate it into their brand identification and business practices. It could make them stand out above the competition and acquire loyal members.
The emergence of private offices
The initial coworking space service was hot desking. The open and social area was essential to creating a sense of community and one of the finest methods to maximize network building.
But more people are now searching for more private workspace because of the changing coworking space demographics. They desire isolated workspaces and private areas where they may accept Zoom calls and conduct business as necessary.
These new demands of the coworking community are motivating companies to experiment and investigate various product combinations. Many locations are reducing the number of open desk areas to add more private offices, phone booths, and conference facilities clients can rent out.
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